Education Marketing

Nano-influencers: A valuable asset for higher education social media strategy 

By Kate Williams When it comes to making major life decisions, like where to study or whether to take a job, who do you turn to for advice? Friends, family and colleagues, or faceless institutions?  Of course you trust people you know more; it’s only natural. And you’re not alone: 88% of people trust recommendations…

Education Marketing

6 steps to creating a solid school marketing plan

Education Marketing

Why authenticity in social media helps attract international students 

Education Marketing

Adapting educational marketing strategies to student migration trends

The Insider

PR and messaging amid political flux: what Columbia did wrong 

The Insider

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Startup Academy

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Barna Hub

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